CSU Veterinary Health System
Visual Identity
Illustrations
All-in for Animal Health
The CSU Veterinary Health System identity unites multidisciplinary services under one cohesive visual system. Gridded linear elements form a dynamic hub, symbolizing collaboration and focus. Warm, golden-hour imagery and a high-contrast color palette balance scientific precision with humanity, while supporting animal illustrations emphasize connection.
The identity reflects CSU’s integrated approach to animal health—grounded in collaboration, generosity, and shared progress. It communicates how the organization brings together experts, ideas, and innovation to expand what’s possible, capturing CSU’s all-in commitment to advancing animal health through care and connection.





